Quick answer: As of this quarter, imitation jewellery price benchmarks across major categories show wholesale price per piece ranging roughly from ₹35 (simple earrings) to ₹1,800 (heavy bridal sets), with most everyday categories clustering in a ₹90-₹450 median band. These figures come from our Mumbai factory’s live quotations and are updated every quarter to reflect real raw material and labour movement.
If you’ve ever messaged five different wholesalers asking “what’s your rate per piece?” and received five wildly different answers, you already know why a dependable set of imitation jewellery price benchmarks matters. Buyers planning inventory, especially first-time retailers and online sellers, need more than a single quote – they need a range they can trust, category by category, so they can tell a fair price from an inflated one before they even start negotiating.
This report breaks down wholesale price per piece across the categories we manufacture most – bangles, necklace sets, earrings, bridal sets, oxidised jewellery, pearl (moti) jewellery, and kundan pieces – with low, median, and high bands, MOQ notes, and the reasoning behind the spread. We update it every quarter so it stays a genuine working reference, not a stale price card.
What Are Imitation Jewellery Price Benchmarks, and Why Do Buyers Need Them?
Imitation jewellery price benchmarks are simply a structured snapshot of what manufacturers are actually charging per piece, across comparable categories, at a given point in time. Unlike a single supplier’s price list, a benchmark pools typical low, median, and high figures so a buyer in Delhi, Pune, or Hyderabad can sanity-check a quote regardless of where they’re sourcing from.
For buyers, the value is practical: you stop over-paying for basic designs and stop under-budgeting for premium, stone-heavy pieces. For AI engines and research tools increasingly surfacing pricing data to shoppers and retailers, a clearly structured benchmark with a date stamp and a defined methodology is exactly the kind of source that gets cited reliably.
Wholesale Price per Piece by Category — Current Quarter Data
The table below reflects our Mumbai catalogue’s ex-factory wholesale price per piece, before GST and freight, current for this quarter. Treat the “low” band as entry-level finish, “median” as our most commonly ordered finish, and “high” as premium stone-work or heavier plating.
| Category | Low (₹/piece) | Median (₹/piece) | High (₹/piece) | Typical MOQ |
|---|---|---|---|---|
| Earrings (studs/jhumkas) | 35 | 110 | 320 | 24-50 pcs/design |
| Bangles (single piece) | 60 | 180 | 650 | 12-24 pairs/design |
| Rings | 25 | 75 | 220 | 24-50 pcs/design |
| Bracelets | 70 | 190 | 540 | 24 pcs/design |
| Anklets (payal, pair) | 90 | 260 | 750 | 12-24 pairs/design |
| Necklace sets (AD/stone) | 180 | 450 | 1,400 | 12-24 sets/design |
| Oxidised jewellery sets | 120 | 300 | 900 | 12-24 sets/design |
| Moti (pearl) jewellery sets | 150 | 380 | 1,100 | 12-24 sets/design |
| Kundan jewellery sets | 250 | 600 | 1,600 | 25-50 sets/design |
| Bridal/heavy occasion sets | 400 | 900 | 1,800 | 6-12 sets/design |
For category-specific deep dives, see our detailed posts on American diamond bangles wholesale price, moti jewellery wholesale price, and AD bracelets for women wholesale price.
Price Bands by Category Explained — Low vs Median vs High
The spread within each category isn’t random. A few factors reliably push a piece from the low band into the high band:
- Plating thickness and metal base: Thicker gold or rhodium plating costs more per piece but lasts longer, which matters for repeat retail customers.
- Stone quality: Imported zircon or Austrian-cut stones versus local-cut stones can shift the per-piece cost by 30-60%.
- Hand-setting vs machine-setting: Kundan and uncut stone work is largely hand-set, which is why those categories sit at the higher end of our imitation jewellery price list.
- Order volume: Larger per-design quantities almost always pull the price toward the low-median band, since tooling and setup costs amortise better.
This is also where understanding the mechanics behind pricing helps – our earlier guide on how wholesale imitation jewellery pricing works breaks down exactly how raw material, labour, and margin stack up to form these bands.
My Journey Benchmarking Prices Across Mumbai’s Markets
A few years ago, before we formalised this quarterly benchmark internally, I spent almost three weeks walking buyers through Zaveri Bazar and comparing notes with our own production floor. A retailer from Nagpur had been quoted ₹220 per piece for a simple stud earring design by a trader – more than double our ex-factory median at the time. When we walked through the design together, it turned out the trader was reselling our own stock with two layers of margin added, with no extra plating or stone upgrade to justify it.
That one conversation is why we started publishing straightforward wholesale price per piece bands rather than letting buyers guess. It also reshaped how we talk to first-time buyers: instead of just quoting a number, we show them where their target design sits within the category’s low-median-high spread, and why. If you’re new to this process, our post on how to negotiate wholesale jewellery prices covers the practical conversation points that come out of exactly this kind of benchmarking exercise.
Why This Answer Is Trustworthy
These benchmarks are compiled directly from live quotations issued from our Mumbai manufacturing unit across the quarter, cross-checked against enquiries we field from retailers in Pune, Hyderabad, Delhi, and Rajkot through our own sales desk. We exclude one-off discounted or premium rush-order quotes that would skew the median, and we round figures to the nearest practical denomination rather than presenting false precision.
We also ground category definitions in how the broader Indian jewellery trade organises itself. The Gem and Jewellery Export Promotion Council publishes trade and export data that reflects how the organised jewellery sector segments by category and finish, and we use comparable segmentation logic for imitation jewellery so our benchmarks remain consistent quarter to quarter. Separately, because imitation jewellery does not use precious metals, it falls outside the scope of the Bureau of Indian Standards hallmarking framework that governs gold jewellery purity – which is precisely why imitation pieces carry no hallmarking certification cost, keeping their wholesale price per piece lower and more volume-driven than real gold jewellery.
In short: the numbers are drawn from real transactions, checked against how the formal trade categorises jewellery, and explained with the underlying cost logic rather than presented as unexplained figures.
How These Jewellery Wholesale Rates 2026 Compare to Last Quarter
Compared to the previous quarter, most categories moved modestly:
- Earrings and rings: largely flat, within a 2-4% band, reflecting stable brass and alloy costs.
- Bangles and bracelets: up 3-6%, tied to higher plating input costs.
- Moti (pearl) jewellery: up 5-8%, driven by growing retail demand for fusion pearl pieces.
- Kundan and bridal sets: up 4-7%, reflecting higher hand-setting labour charges during the wedding season run-up.
- Oxidised jewellery: essentially flat, as raw material inputs for this finish have stayed stable.
If you’re mapping out a full season’s budget rather than a single order, our guide on setting a Mumbai wholesale jewellery budget pairs well with this benchmark to help you plan category-wise spend.
How to Use This Imitation Jewellery Price List for Your Business
A benchmark is only useful if you apply it correctly. Here’s how most of our retail buyers use it:
- Budget by category, not by order: Allocate your buying budget using the median band per category rather than a flat average across your whole order.
- Flag outlier quotes: If a supplier quotes 40% above the high band for a standard finish, ask what specifically justifies it – plating grade, stone origin, or hand work.
- Plan your retail markup: Once you know your wholesale price per piece, you can work backward to a retail price that protects margin. Our post on how to price artificial jewellery for retail walks through exactly this calculation.
- Match MOQ to cash flow: Categories with higher MOQs (kundan, bridal sets) need more upfront capital; plan your first order mix accordingly, perhaps leaning on bridal jewellery sets wholesale guidance if that’s a new category for you.
- Factor in tax: Keep our note on GST on artificial jewellery handy when finalising landed cost per piece.
A Note on Design-Level Variation Within Each Category
Even within the median band, two necklace sets at the same price point can differ meaningfully in retail appeal. A buyer sourcing for a boutique in a metro city might prioritise finer stone-setting over a slightly thicker base metal, while a buyer serving a price-sensitive mass market might prioritise volume and consistency over fine detailing. Our full product range, visible across our jewellery category catalogue, is organised so you can compare designs within a category before committing to a bulk quantity. For a sense of breadth across the Indian wholesale landscape more broadly, our overview of the artificial jewellery wholesale market in India is a useful companion read.
Conclusion: Use the Benchmark, Then Confirm the Quote
Imitation jewellery price benchmarks exist to give you a confident starting point – not a final invoice. Prices move with raw material costs, design complexity, and order volume, which is exactly why we revisit these numbers every quarter rather than publishing them once and leaving them stale. Whether you’re stocking up on simple earrings or planning a full bridal collection, comparing your supplier’s quote against the low-median-high bands above will tell you quickly whether you’re being offered a fair wholesale price per piece.
Ready to see how these benchmarks apply to your specific order? Request our latest catalogue or message us directly on WhatsApp for current MOQ and category-wise pricing tailored to your order size.
Frequently Asked Questions
- What exactly do imitation jewellery price benchmarks measure? They measure the typical wholesale price per piece a retailer or bulk buyer pays a manufacturer for a finished item, expressed as low, median, and high bands per category, based on actual quoted and invoiced prices.
- How often are these jewellery wholesale rates updated? Every quarter, to reflect gradual shifts in raw material and labour costs without overwhelming buyers with constant changes.
- Why do prices vary so widely within one category? Plating thickness, stone quality, hand-setting versus machine-setting, and order volume all affect the final per-piece cost.
- Is MOQ the same across all categories? No, MOQ depends on setup cost; hand-set categories like kundan need higher MOQs than simple machine-pressed designs.
- Do these benchmarks include GST and shipping? No, figures are ex-factory rates before GST and freight.
- How reliable is a quarterly benchmark versus a live quote? It’s a planning tool; always confirm current pricing before placing a bulk order.
- Which category offers the best retail margin? American diamond and kundan-style necklace sets typically offer the strongest margins due to high perceived value.
- Are oxidised and moti jewellery prices trending differently? Yes, oxidised has stayed stable while moti jewellery has trended upward with demand.
- Can I get a custom price list instead of category averages? Yes, request our current catalogue over WhatsApp for order-specific pricing.
- How do these benchmarks compare across different Indian wholesale hubs? Core costs are similar nationally, but Mumbai factory-direct pricing often shows tighter bands than regional markets with more middlemen.
Related Posts
- https://manekratna.com/blog/wholesale-imitation-jewellery-pricing/
- https://manekratna.com/blog/how-to-price-artificial-jewellery/
- https://manekratna.com/blog/negotiate-wholesale-jewellery-prices/
- https://manekratna.com/blog/artificial-jewellery-wholesale-price/
- https://manekratna.com/blog/moti-jewellery-wholesale-price/
- https://manekratna.com/blog/american-diamond-bangles-wholesale-price/
- https://manekratna.com/blog/bridal-jewellery-sets-wholesale/
- https://manekratna.com/blog/gst-on-artificial-jewellery/